Principles of Design

Balance Sometime it makes sense to go deep in details of design that we are doing. Because design nowadays is more how it feels whether how it looks and small minor things matter a lot. We can form the whole concept of what kind of feelings people get from a design we create. One of these details is a balance that people usually do not see but they feel it and I want to highlight this topic here. Balance is equal to visual weight in a design. Our eyes require the visual weight to be equal on the two sides of a visual area. The most obvious way to achieve a balance is to create a symmetry. Symmetrical balance Symmetrical balance usually can be achieved through repetition on both sides of an imaginable axis in the center. Asymmetrical balance While symmetry achieves balance through repetition, asymmetry achieves balance through contrast. Asymmetrical, or informal balance, involves different elements that have equal visual weight. The weight is equal but the elements are not identical. In...